Bécarreとは、フランス語で音楽記号の♮を表し、音楽記号♯（半音上げる）や♭（半音下げる）がついた音も対し、元の高さに戻すとい意味を持ちます。♮の表記があるということは、その音に対し、何かを足したり引いたりせず、本来の音を自然に奏でることを意味します。
「BECARRE」（ベカール）
大きな夢を抱く人々が集まるこの街で、自分自身をありのままに開放し、自由且つ大胆に自分を表現する（＝生きる）ひとたちに寄り添えるブランドでありたいと思います。
True to yourself, go on the stage.
In French, it refers to the natural sign (♮) in music notation.
Unlike the sharp (#), which raises a note by a semitone, or the flat (♭),
which lowers it by a semitone,
the natural sign means returning the note to its original pitch.
which lowers it by a semitone,
the natural sign means returning the note to its original pitch.
True to yourself, go on the stage.
In this city where people gather with big dreams,
we hope to be a brand that stands by those who
free themselves as they are,
and boldly express themselves with freedom
— in other words, truly live.
In this city where people gather with big dreams,
we hope to be a brand that stands by those who
free themselves as they are,
and boldly express themselves with freedom
— in other words, truly live.